Learn How To Drive Sales With 2024‘s Top 11 Best Free Online Facebook Ads Courses
Facebook has paved the way for a completely new way of advertising and marketing. So, if you want to increase your conversions through the power of Facebook Ads, you’ve come to the right place!
In this article, I have rounded some of the best online Facebook Ads courses for you to dive deep into this effective form of social media marketing.
In these courses, students will learn about the kinds of ads you can make, how to design ads that convert, lower the price of ads, use advanced features in the Facebook Business Manager, and much more. Let’s get started!
Top 11 Best Free Online Facebook Ads Courses & Classes 2024
1. Facebook Ads & Marketing Mastery Guide (Skillshare)
First on my list is a fantastic Facebook Ads course that teaches students all the ins and outs of Facebook marketing to ramp up business growth. So for those wanting an A-Z on Facebook Ads, this course can’t be missed!
Your instructor for this class will be Justin Obrien, a Facebook Ads expert who has consulted for over 500 clients, helping them leverage the power of Facebook Ads to increase sales, engagement, and following, so you are in great hands!
Spanning 11 hours of video modules, students will dive deep into the Facebook Business world by learning about topics such as ad funnels, using Pixels, creating the perfect ad, how and when to use a wide range of marketing techniques, how to build and grow a successful Facebook page, and much more!
As this online Facebook Ads course is hosted on Skillshare, new users can take advantage of the 2-week free trial (cancel anytime), which includes all class materials, on-demand video lessons, and access to 27,000+ other classes! You won’t want to miss this course to get you started with Facebook Ads!
- Beginner level
- 11 hours long
- Taught by Facebook Ads expert
- Free 2-month trial of Skillshare Premium
- Instructor responds personally to all questions
Activate FREE Skillshare Trial
2. Scale Your Business with Facebook Ads. Learnings from spending $150 Million (Skillshare)
Are you keen to step inside the world of Facebook ads to scale your business? If that’s you, then this FB ads course taught by a leading expert might be a great fit!
In this class, you will be led by your instructor Jack Paxton, a growth marketer who is the founder of topgrowthmarketing.com. Jack has managed a wide range of accounts for his clients, ranging from $100/day to as much as $100,000/day, so he brings an amazing breadth of experience!
Packed into just half an hour of on-demand video lessons in this intermediate-level course, Jack teaches his students everything that goes into making a Facebook ad account that gets them turning a profit.
Students will also learn about the various ends of the ad funnel, retargeting, setting up a Facebook pixel, how to create converting ads, find converting audiences, and much more.
All in all, a great intermediate course to level up your Facebook Ads skills!
- Intermediate level
- ½ an hour long
- Taught by experienced growth marketer
- Free 2-month trial of Skillshare Premium
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3. The Complete Facebook Ads Course – Beginner to Advanced (Udemy)
Facebook Ads offer an inexpensive and feature-packed suite of tools to rapidly grow your business, and this class teaches you exactly how to utilize FB advertising to its full potential. Students will also be joining 15,000 students who have completed this class and given it a rating of 4.5 stars.
Daragh Walsh, a Google Certified Digital Marketer, will be teaching you in this Facebook ads masterclass course. Daragh has experience working for companies like Hertz and Amazon, and has taught over 900,000 students on Udemy making her a popular and highly-regarded instructor.
Spanning 6 hours, this Facebook Ads class teaches students about a wide range of topics on how to avoid common mistakes, setting up their first campaign, creating a sales funnel, testing out which ads perform best, generating leads in two taps, bulk managing campaigns, and much more.
Students can find this course on the Udemy platform, which also has over 150,000 on-demand online courses available for all levels and provides a certificate of completion at the end. All in all, a great course to choose to further hone your Facebook Ads skills!
- Beginner level
- 6 hours long
- Taught by Google Certified Marketer
- Full lifetime access
- Certificate of completion
4. Learn with Facebook Blueprint (Facebook)
Next on my list is a series of short online Facebook Ads courses developed by Facebook itself to teach aspiring entrepreneurs how to make the most of its ad and business platform. By enrolling, you will be joining over 2 million people who have taken these wide-ranging courses since its launch in 2015.
Students will be taught in these online lessons by instructors from employees at Facebook. So for those who want insider knowledge, best practices, and tips from Facebook themselves, this course can’t be missed.
Within the Facebook Blueprint, students will find over 90 courses ranging from just 15 minutes to an hour long, for beginners and intermediate students alike. By taking these lessons, students will learn everything about setting up a Facebook page for their business, and utilizing all the features on the ad platform to extend its outreach.
You can find this course hosted on Facebook.com. The best part is that you don’t have to pay anything to access these courses, as all you need to do is log in with your Facebook account and you’ll have instant access to all 90+ courses!
- Beginner/Intermediate level
- 90+ courses that are ¼ to 1 hour long
- Taught by expert instructors from Facebook
- Free access to all courses
5. Facebook Advertising: Ads Hacks & Tricks – Perfect For Beginners (Skillshare)
Why take a chance on trial and error learning when you can hear from those you’ve gone before you who are willing to share what they’ve learned? This is the philosophy behind this beginner-level online Facebook Ads course that teaches useful ‘hacks’ and ‘tricks’. Not only this, but you’ll join a thriving community of over 2,800 members to gain feedback from!
Azmat Baig, a digital marketing and Facebook expert, will be teaching you in this course. Azmat has over 15 years of experience in the digital marketing space and has worked for notable names like Mercedes-Benz and Chrysler so you know you are in great hands.
In this 4 ½ hour-long Facebook Ads class, students dive deep into the world of Facebook advertising with Azmat, going over topics like the importance of personas and narrow targeting, how consumers interact with the sales funnel, retargeting, how to create cheap Facebook Ads, and much more.
Hosted on Skillshare, the global online learning platform, this course is a great introduction to the skills needed for successful Ads!
- Beginner level
- 4 ½ hours long
- Taught by marketing expert
- Free 2-month trial of Skillshare Premium
- Thriving student community of 2,800+ members
Activate FREE Skillshare Trial
6. Advertising on Facebook (LinkedIn Learning)
If you’re a business-owner looking to leverage Facebook advertising to increase your outreach and sales, this beginner-level Facebook Ads course on LinkedIn is a great choice for you! Over 28,000 professionals have already benefited from the contents of this online course.
As for your instructor, you will be taught in this Facebook Ads course by Megan Adams, a marketer and social media strategist who runs her own marketing business. She has over 7 years of experience working with brands to execute successful marketing campaigns and comes highly recommended for her expertise.
Through 1 ½ hours of video lessons in this class, students will learn how to set up their account and page, target ads so that they reach the desired audience, lookalike audiences, use targets to refine the desired audience, decide on an advertising budget, choose effective images and text for ads, and much more.
Head over to LinkedIn Learning to find this course which comes with continuing education credits, downloadable resources, and a certificate of completion. You won’t want to miss this clear and concise online Facebook Ads course to learn all the marketing strategies you need to get started!
- Beginner level
- 1 ½ hours long
- Taught by a marketer with 7+ years of experience
- Certificate of completion
- Free access for new users
7. Facebook Ads Training Course: How to Build Great Ads & Audiences (HubSpot Academy)
For those of you who are in search of methods to run successful Facebook Ad campaigns without spending outrageous amounts of money, this online course on HubSpot is a fantastic choice! This beginner-level course will give you the right amount of knowledge with practical tips.
In this Facebook Ads course, you will be instructed by Facebook experts from HubSpot: Mari Smith, Amanda Bond, and Dennis Yu. HubSpot makes sure its courses deliver the highest quality of teaching, so you can rest assured that you will get a lot of value from this class.
In this jam-packed short course lasting 90 minutes, of on-demand video lessons, students will go through 15 videos and 2 quizzes that will teach them the basics of generating leads and growing their business by using Facebook Ads, designing effective marketing campaigns and evaluating their success, spending just a dollar a day to run ads, and much more.
Hosted on HubSpot Academy’s online learning platform, you will get all of the value-packed into this course without having to pay anything. All you need to do to take this HubSpot course is to sign up on their website for free! Overall, a great Facebook Ads course to get you started!
- Beginner level
- 1 ½ hours long
- Taught by Facebook experts from HubSpot
- Free access to all contents
8. Facebook Ads & Facebook Marketing MASTERY | Coursenvy ® (Udemy)
Next on my list is a best-selling Facebook Ads course taken by over 150,000 students which has earned a rating of 4.4 stars.
Your instructors for this course will be provided by Coursenvy, an ad agency based out of Los Angeles that recruits industry experts to develop top-quality online courses on subjects like Facebook Ads and Amazon FBA, so you are in great hands.
Through 12 ½ hours of video lessons, students will learn the basics of setting up a Facebook page and configuring targeted and customized Ads to roll customers into sales funnels, utilizing the features of Facebook Pixel, understanding how engagement works on Facebook, how to go about reporting, and much more.
Overall, a value-packed online course for learning how to utilize Facebook Ads!
- Beginner level
- 12 ½ hours long
- Taught by instructors from Coursenvy
- Full lifetime access
- Certificate of completion
9. Creating Effective Paid Ads on Facebook (CreativeLive)
Social media is a defining feature of our modern world. So, if you want to tap into Facebook Ads to instantly reach potential customers from all around the world, get enrolled in this CreativeLive course!
Billy Gene, a renowned internet marketer, and educator will be teaching you in this Facebook Ads course. Billy has built a successful ad agency that has worked with some of the largest brand names in the world and spends $200k every month on his personal brand. With this level of industry experience, you know you’ll be getting a great value!
In this 3 ½ hours long, beginner-level course, Billy will lead his students into the world of digital marketing through Facebook Ads, teaching topics such as how to find the right customers by using Facebook’s advanced targeting features, how to make different kinds of ads, and determine which one works best where, and much more.
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- Beginner level
- 3 ½ hours long
- Taught by internationally-renowned marketer
- Full lifetime access
- Offline sync with iPhone and iPad
10. Advertising on Facebook: Advanced (LinkedIn Learning)
If you’re tired of managing single Facebook Ad pages and want to get to the next level of marketing, go ahead and enroll in this advanced-level online course. Join the 8,000+ other students and upgrade your Facebook Ad management skills.
Your instructor for this online course will be Megan Adams, an online marketer who has over 7 years of experience with helping her clients build and execute successful Facebook Ad campaigns. Currently, she runs her own marketing agency.
In just over one hour, this online Facebook Ads course teaches students how to use Facebook to increase your sales, establish a business on the online platform, assign roles and permissions, design targeted ad campaigns, manage ads in bulk using the Ads Manager, create custom audiences, and much more.
It’s time for you to take your business to the top, and guess what? If you’re a new LinkedIn user, you can take this complete online course for free!
- Advanced level
- 1 ¼ hours long
- Taught by successful online marketer
- Certificate of completion
- Free access for new LinkedIn users
11. Facebook Advertising for Beginners (Alison)
Taking the final slot on my list is an easy-to-digest Facebook Ads class to get you started with building your first ad campaign for your business on Facebook. More than 17,000 students have already taken this beginner-level course, and you can be one of them!
Theo McArthur, an entrepreneur, and marketer with over 30 years of professional experience will be teaching you in this class. More than 110,000 students from all around the world have benefitted from Theo’s courses and years of practical knowledge, so you’re in capable hands!
In this course, which ranges from 1 ½ to 3 hours in length, students will go through the basics of Facebook marketing, becoming capable of launching their first Facebook Ads campaign, finding and targeting the ideal audience for their business, making ads that catch the eye and grab attention, protecting their account against getting suspended, and so much more.
You can access all the course contents free on the online learning platform Alison, but if you’re willing to pay a little bit extra, Alison will send you a framed version of your certificate straight to your address! All in all, a great entry-level Facebook Ads course!
- Beginner level
- 1 ½ to 3 hours long
- Taught by veteran marketer with 30+ years of experience
- Free access to course contents
- Paid access to certificate of completion
